Board of Directors

Board Of Directors




Huatang (Douts) Li

Executive Chairman, CEO, Co-Founder

Mr Li graduated with a degree in economics from Guangdong University of Foreign Studies in 1994. He has 21 years of experience in international business, more than 13 years of which were spent in procurement in China. Mr. Li has held a decision-making role in selecting Chinese suppliers for two European furniture & houseware chain shops. During this time, he visited and evaluated more than 300 Chinese factories. He still maintains very close relationships with various industry leading companies. Moreover, Mr. Li also provided consultation and training for companies with regard to production, business expansion and development. He has long-term collaborative relationships with senior executives of the European furniture shops.

Mr. Li is highly familiar with the needs and trends of the western retail market and he manages the Company’s operations based on his in-depth knowledge of the market, which has resulted in the Company’s outstanding performance.




Jianhui (Roger) Cao

Non-Executive Director, Co-Founder

Mr Cao graduated with a degree in economics from Guangdong University of Foreign Studies in 1994. He has accumulated 21 years of experience in international business and has been working in the furniture sector since graduation. He has in-depth knowledge of the designing, manufacturing and marketing process of metal furniture. From 1999 to 2000, he gained experience collaborating with European multinational corporations, with his main duties including administration, furniture procurement, product development and design. While handling the role, he had great exposure to the advanced European corporate management and operating methodologies, which inspired him and gave him in-depth understandings of the western market. Mr Cao also worked with European designers and developed new product designs.

Some of Mr. Cao’s achievements in design include the following:

In the year of GardenArt’s establishment in 2001, he designed and developed the “GoldenEra” series, which achieved great success in the Spoga Exhibition in September of that year. This series of products became the best-seller in the following three years and the design was replicated by most of the domestic and foreign competitors throughout 2002-2006.

He developed other products series, including Jupiter, Soho, Boston, Lisbon, Sedona, Verona, with either an innovative design in the physical structure, a breakthrough in the functionality of the product or a pioneer use of the advanced material mix. Each series has outshone competitors in the market and achieved high popularity and critically acclaimed results throughout each period.

In 2015, his design piece “Mountain Picnic Table” won the Red Dot Award in Germany




Jia Ying (Jimmy) Chen

Executive Director

Mr Chen Started tertiary education in Fuzhou University in 1990 with a major in Business Management and started further education in New York University Stern School of Business in 1993 with a major in Business Management and Finance. Mr Chen established a food logistics operating company, CHINA WOK, in the US, supplying products and providing management services to more than 1000 Chinese restaurants during the peak seasons. Mr Chen then returned to China in 2006 and joined GardenArt focusing on the execution and management of special projects. Meanwhile, he also established Stone Monkey Company Limited and transitioned from marble mining to commercial trading. Currently, the company is continuously expanding the business in the supply chain of the stone processing industry under his management.

Weihua (Viva) Quan

Executive Director

Mr Weihua (Viva) Quan graduated from the Guangdong University of Foreign Studies in 2008, with a major in English for International Trade. Upon his graduation, Mr Quan started his career with Gardenart as a sales assistant, before advancing to sales representative, then sales manager and now General Manager. Apart from sales, Mr Quan is also involved in new product development, procurement of materials for production and factory management. He has been instrumental in assisting the Chief Executive Officer in driving the company forward. The Board believes that his energy, vision and strategic planning skills which he developed for a period of over 11 years in the outdoor furniture sector will enable him to serve the company with distinction.




Peter Neville Hogan

Non-executive Director

Peter is a chartered accountant and is currently a strategy & development executive with Incitec Pivot Ltd (ASX:IPL).

Peter commenced a 16-year career with the Australian Taxation Office (ATO) in 1969, where he worked in the Assessing, Investigation and Appeals branches. He has also held senior management positions in the ATO for four years.

Peter left the ATO in 1985 to join Coopers & Lybrand as a tax manager. In 1991, he was admitted as a tax partner of Coopers & Lybrand, which subsequently merged with Price Waterhouse in 1998 to form PricewaterhouseCoopers (PwC). After 23 years with PwC and 17 years as a corporate tax partner advising public and private companies and Australian subsidiary companies of multinational groups on corporate tax matters, the majority of which operated in the manufacturing sector, he retired from PwC on 31 March 2008.

Peter is a director of Carbon Energy Ltd (ASX:CNX), was a recent director of Fabchem China Ltd (SGX:I54), Quantum Fertilisers Ltd (HK) and Nitromak dnx A.S. (Turkey).

Peter is also the deputy chairperson of Villa Maria Catholic Homes Ltd and is a board member and treasurer of The Edmund Rice Foundation (Australia).



Phillip Au--统一尺寸

Fook Weng (Phillip) Au

Non-executive Director

Mr Au is the principal consultant of Phillip Au & Associates, a firm that specialises in accounting, taxation, real estate and business management consulting services. He has more than 15 years of experience in business consultancy and has offices in Australia, Singapore, Malaysia, Jakarta and China.

Mr Au was appointed as a non-executive director of Novarise Renewable Resources International Ltd, an Australian public listed company, from 2010-2011. Novarise is a leading producer of polypropylene filament yarn in China. The company’s products are sold within China and internationally.

Mr Au was a member of the NSW Asia Council. As a member, he advised the government of NSW on effective strategies and actions to promote trade and investment opportunities in Asia. Mr Au also used his experience to discuss a wide range of current issues important to Asia’s future, such as trade between Australia and Asia.

In 2002, Mr Au became the economic consultant to the government of the Republic of Nauru. He advised cabinet ministers of the Republic of Nauru on issues of infrastructure and the economic development of the nation.

In 1986, he was appointed by the NSW governor to become a justice of the peace and now holds an official licence as a business agent, which was granted by the Office of Fair Trading. He is also a NSW-registered property consultant.

In addition, Mr Au had worked in the ATO for a number of years at a senior management level in the audit and fringe benefit tax section.

Mr Au graduated from Macquarie University in Sydney with a degree in arts majoring in accounting and economics. He is a certified practicing accountant (CPA).